At a pretty early age, before even learning how to read and write, there was the only color. I know this sounds odd, but it's all connected, I promise. When I was a kid, the school I went to made us paint a whole page with the same color (watercolor) every-single-day for an entire week. The following week we'll repeat the exercise but with a different color, and so on. That was the first time I experience how something as small and subtle as a color interaction has such a powerful power in our mood, emotions, reactions, and overall lives.
Since then, I was driven by how emotions are manifested in everyday things and the connection between the human brain and what we see and experience.
I was born in San Francisco, raised in Argentina, and moved to New York seven years ago.
I started my search by studying industrial design, but it felt like I couldn't comprehend the whole picture; I need more knowledge. I wanted to understand the B side of production, so I decided to deepen my understanding and studied mechanical engineer. After understanding these two different but complementary worlds, I discovered UX, where all the pieces finally made sense. I'm fascinated by the intersection of products and the human mind, making UX design my ideal playground.
My main goal is to deliver products that are thought through, considering every single detail that will have different effects on every human being.